Happy Hour App & Packaging

Simple UX for Simple Syrups

I acted as both copywriter and art/UX designer to create the app and packaging for this fictional brand. The Happy Hour app provides a simple way to discover and purchase the company's simple syrup flavors, as well as an option to create your own flavor from scratch. A recipe section is also available, providing recipes that are posted by Happy Hour and the community of users. The profile section is a private personal page for users to keep their recent purchases and favorite recipes in one place.